This blog is about the effort to regain trust in marketing. From how we approach marketing to how marketers approaches us. It is about creating an honest dialog with your prospects, customers and the public. I will use this blog as a foundation for finishing my book. A book I have started and put on hold many times. A book that I don't actually care if it ever sells, if it ever becomes famous.
It is just a book to
try to get what I do and how I do it to become how everybody does it. Or at least a dozen more
try to cleanse my soul
make my little girl proud of what I did and how I tried to changed an industry